OpenAI has pulled a much-discussed video selling the friendship between CEO Sam Altman and legendary Apple designer Jony Ive (plus, by the way, OpenAI’s $6.5 billion deal to amass Ive and Altman’s gadget startup io) from its web site and YouTube web page.

Does that recommend one thing is amiss with the acquisition, or with plans for Ive to steer design work at OpenAI? Not precisely, in response to Bloomberg’s Mark Gurman, who reviews that the “deal is on monitor and has NOT dissolved or something of the type.” As a substitute, he mentioned a choose has issued a restraining order over the io identify, forcing the corporate to drag all supplies that used it.

OpenAI subsequently confirmed that is the case, updating the outdated announcement web page with the assertion, “This web page is briefly down attributable to a court docket order following a trademark grievance from iyO about our use of the identify ‘io.’ We don’t agree with the grievance and are reviewing our choices.”

The corporate mentioned this doesn’t have an effect on the take care of io.

The iyO in query emerged from the Alphabet X “moonshot manufacturing facility,” and its first introduced product is a set of generative AI-powered earbuds. An earlier report at Bloomberg Regulation famous that iyO had introduced a trademark lawsuit towards OpenAI, with the choose suggesting she’s open to the corporate’s argument that OpenAI’s promotional video would possibly already be creating shopper confusion.

For now, at the least, the video stays viewable on X.

This publish has been up to date with affirmation from OpenAI.

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